Gucci presented its resort 2027 collection in Times Square on May 17. Designer Demna assembled a high-profile audience for the co-ed runway show amid the area's flashing billboards.
The event featured runway appearances by Paris Hilton, Tom Brady, and supermodel Cindy Crawford, who closed the show. Front-row guests included rappers and singers such as Esdeekid, Mariah Carey, Playboi Carti, and Shawn Mendes, along with actor Lindsay Lohan and designer Willy Chavarria.