Louis Theroux
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JD Sports releases Nike Air Max 95 OG Neon sneakers and tracksuits in Louis Theroux-led campaign
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UK retailer JD Sports is launching the iconic Nike Air Max 95 'OG Neon' sneakers on March 5, 2026—following a limited reissue last year—with two exclusive tracksuits already available. The campaign stars Louis Theroux alongside UK cultural figures like Kasst 8 and The Bov Boys, celebrating the shoe's deep ties to British street culture, rave scenes, and Liverpool's '110s' nickname.
Louis Theroux's documentary 'The Settlers,' which explores Israeli settlers in the West Bank, has been selected for the Copenhagen Documentary Festival CPH:DOX in 2026. The announcement highlights the film's inclusion in the upcoming edition of the prestigious event.