Oklahoma City Thunder star Shai Gilgeous-Alexander has launched a new colorway of his signature sneakers with Converse. The SHAI 001 Lux in Truffle, featuring a rich brown suede design, debuted on February 28, 2026, and quickly sold out at retailers. As Converse's creative director, Gilgeous-Alexander continues to influence the brand's basketball line.
Shai Gilgeous-Alexander, the Oklahoma City Thunder guard and frontrunner for his second consecutive NBA Most Valuable Player award, is known for his style off the court. He joined Converse in 2020 as the face of their basketball division and serves as creative director, contributing to lifestyle concepts and his own signature model.
The original Converse SHAI 001 debuted in September 2025 and has gained prominence in the sneaker market. Previous colorways, such as Charm Black and Masi Blue, draw inspiration from Gilgeous-Alexander's personal connections. The latest Truffle edition symbolizes the ingredient's richness and rarity, reflecting his composed playing style.
This Lux version shifts from the standard mesh upper to full suede in a monochromatic brown tone. Details include stitched SGA logos in brown, a hidden zipper, and concealed lacing system. The sneakers come in special packaging with limited availability.
Released on February 28, 2026, through Converse and select outlets, the Truffle SHAI 001 Lux has seen rapid sell-outs. Social media highlighted the launch, with one post noting, "The Shai-vrolet is too clean 😮💨 SGA pulled up to the Shai Lounge in a custom 1957 Chevrolet Bel Air that matches his new 'Truffle' Converse SHAI 001 LUX 🍫." Another shared, "Converse SHAI 001 Lux 'Truffle' ☕️."
Fans seeking pairs may face higher prices on the resale market due to the scarcity.
