Mecum Auctions has introduced Mecum TV on Prime Video, offering free 24/7 automotive programming to Amazon account holders. The channel debuted on February 17, 2026, expanding access to auction coverage and collector car content across the United States. This move responds to viewer demand for wider streaming availability.
Mecum Auctions, founded in 1988 as a global leader in collector car, vintage motorcycle, and Road Art® sales, has launched Mecum TV on Prime Video. The 24/7 linear streaming channel became available on February 17, 2026, and requires no subscription fee, accessible to both Prime members and non-Prime customers with an Amazon account.
The platform hosts a diverse library of automotive entertainment, including historic sales, record-setting vehicles, and recent live auction broadcasts. Programming features film-quality long-form content, fast-paced highlight segments from auctions, and encore presentations of notable vehicles. This content caters to dedicated collectors and casual fans alike, streaming continuously in the automotive category on Prime Video across thousands of supported devices.
Company leadership views the launch as a response to audience demand for broader access to Mecum's programming. It aligns with the firm's digital strategy to enhance visibility and ease of access on connected devices, bringing the excitement of live auctions to viewers beyond physical venues.
Mecum Auctions organizes multiple events annually, such as The World’s Largest Collector Car Auction® in Kissimmee, Florida, each January, and Dana Mecum’s Original Spring Classic in Indianapolis each May. The company's website provides daily updates on consignment listings, vehicle descriptions, and auction schedules.
This expansion significantly widens Mecum TV's reach, building on decades of auction history to deliver continuous entertainment.