A historic event space in Dubuque's Millwork District is set to reopen under new ownership after changes in plans for the building. Originally launched as a wedding venue, the site at 168 E. 10th St. will resume operations as The Magnolia in June. Co-owner Ali Gansemer emphasized the community's attachment to the location and its potential for diverse events.
The Magnolia event center, previously known as The Driftless when it opened in 2019, underwent a rebranding a few years later under owner Bobby Koneru. In early 2024, local cannabis firm RiverBluff Collective acquired the property at 168 E. 10th St., initially planning a retail area and bar. However, amendments to Iowa's hemp laws that summer prompted the company to abandon those ideas, leaving much of the building unused except for upstairs offices.
Co-owner Ali Gansemer explained the decision-making process: “We went through a long process of figuring out what we want to do with (the building). It’s such a beautiful, important building in the Millwork District, with such a great history, that we hate to see (most of it) sit vacant.” After consulting the community, Gansemer and her partners chose to revive the venue with Koneru's approval, including permission to retain the name. “What was clear from talking to the community is people loved it as a wedding venue, as an event space,” she noted. “The name, in town, is just synonymous with a beautiful location.”
The space suits events for 150 to 175 guests ideally, with a maximum capacity nearing 250. It features a spacious room with white walls and natural light, plus a bar area slated for decorative and layout updates. The upstairs offices will transform into a honeymoon suite. Remodeling will conclude by June, when Gansemer takes on the role of venue director.
Initially, in-house catering won't be offered, though external vendors are permitted, with plans to expand services over time. Beyond weddings, the venue could host ticketed high-end events or seasonal pop-ups, like a holiday bar during quieter periods. “We’re going to get creative,” Gansemer said. “We’re going to have fun with it and just see where it takes us.”
Pricing, booking details, and a website are pending. Updates are available on the venue's Facebook page at tinyurl.com/magnoliadubuque or via email to alaina@magnoliadubuque.com.