Disney is considering offering some content on Disney+ without requiring a paid subscription. The move would aim to compete with free platforms like YouTube for younger viewers. No details have been confirmed on timing or content scope.
Company sources indicated that Disney's Chief Product and Technology Officer Adam Smith discussed the idea during a recent town hall. The plans remain at an early stage with no specifics provided on implementation.
Disney+ currently offers several paid options including a bundle with Hulu and ads for $13 per month. An ad-free version of the bundle costs $20 per month.
Other major streamers have not introduced fully free tiers. Netflix offers no free access while Prime Video requires an Amazon Prime membership for its ad-supported plan.