Hiroshi Fujiwara teases V.A. Tokyo x Converse sneaker collaboration

Streetwear designer Hiroshi Fujiwara has revealed a new collaboration between his V.A. Tokyo concept store, fragment design label, and Converse. The project features minimalist versions of the Chuck Taylor All-Star and Jack Purcell sneakers in white. The release is expected soon through V.A. Tokyo's Harajuku location and online store.

Hiroshi Fujiwara, known as the Godfather of Streetwear, unveiled details of his latest footwear project on March 9, 2026. The collaboration involves his Harajuku-based concept store V.A. Tokyo, his fragment design imprint, and Converse. It centers on two iconic silhouettes: the Chuck Taylor All-Star and the Jack Purcell.

The sneakers adopt Fujiwara's signature minimalist aesthetic with a monochromatic white construction. This clean design allows them to fit into everyday wear. Key details include the fragment design double lightning bolt logo in black on the lower lateral heel of each shoe. The heel tabs are customized with “VA” text, linking to Fujiwara's cultural hub in Harajuku.

The project celebrates Fujiwara's growing influence in Harajuku. It emphasizes subtle branding over bold colors or complex materials. While no exact global release date is set, the collection is anticipated to launch in the coming weeks. It will be available at the V.A. Tokyo flagship store in Harajuku and its online store. Fragment design releases like this tend to sell out quickly.

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Close-up realistic photo of Union x Fragment x Air Jordan 1 High OG Black/Varsity Red sneakers showcasing collaboration details like thunderbolt logo and Frankenstein collar.
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Union x Fragment Design x Air Jordan 1 High OG 'Black/Varsity Red' Releases and Now Available

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The Union LA x Fragment Design x Nike Air Jordan 1 High OG in Black and Varsity Red launched on February 27, 2026, and is now available for $205 via Nike SNKRS, StockX, and select retailers. This collaboration blends classic 'Bred' elements, Fragment's thunderbolt logo, and Union's Frankenstein collar with premium details like exposed stitching and gold piping.

The Air Jordan 1 collaboration between Union and Fragment is set for a wider release on Nike's SNKRS app. This sneaker, dubbed The Urahara Stitch, draws inspiration from the partnership between Chris Gibbs and Hiroshi Fujiwara. It will retail for $205 and is expected to sell out quickly.

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The Fragment x Nike Book 2 sneaker, a collaboration featuring Devin Booker and Hiroshi Fujiwara, will launch on March 10 following a limited release at NBA All-Star Weekend. This black and royal blue colorway offers a wider availability through Nike's SNKRS app and select retailers. Priced at $150, the shoe includes distinctive Fragment branding on the heel and tongue.

Designer Kei Ninomiya has partnered with PUMA for a new take on the Speedcat sneaker, featuring 3D floral elements, set for release in fall 2026. The collection debuted on the runway during Noir Kei Ninomiya's fall/winter 2026 show. It blends avant-garde design with the model's motorsport heritage.

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adidas Originals has partnered with the streetwear brand SP5DER for a global collection featuring redesigned Superstar Supermodified sneakers and graphic T-shirts. The capsule merges SP5DER's punk-inspired aesthetic with adidas's heritage. It pre-launches on February 27, 2026, via SP5DER's website, with a wider release on March 3.

Converse has introduced the All Star Coupe Plain Toe OX, a more pared-down version of its dressy sneaker line. The new model features a cleaned-up toe box and high-quality leather construction. It will be available in black and white colorways starting March 10 on the brand's Japan website.

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Nike has officially unveiled the Air Liquid Max, a new sneaker featuring a flexible, low-profile Air unit, set to debut on Air Max Day, March 26, 2026. The model draws inspiration from poison dart frogs and includes collaborations with rapper Yeat and Fragment Design's Hiroshi Fujiwara. Additional colorways are expected throughout the year.

 

 

 

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