Building on Mario Day 2026 promotions announced earlier this week—including eShop sales from March 5 and physical discounts—Nintendo kicks off the main MAR10 event with a Super Mario Galaxy Movie Direct today at 2 p.m. PT / 5 p.m. ET. The stream offers the final trailer before the film's April 1 theatrical debut, alongside ongoing up to 50% off Switch games at retailers, new classic titles on Nintendo Switch Online tomorrow, and merchandise savings.
Mario Day, observed annually on March 10 (MAR10), celebrates Nintendo's mascot amid the franchise's 40th anniversary and post-Switch 2 launch era. Following the March 8 hub update on physical deals and merchandise, today's activations include:
Up to 50% off physical Switch games at Amazon, Walmart, Target, and Best Buy (e.g., Mario 3D World, Mario Party Jamboree, Paper Mario: RPG), with some Switch 2 editions like Mario Party Jamboree Switch 2 Edition at all-time lows. eShop digital sales continue from $6 on Mario and Donkey Kong titles.
Nintendo Switch Online adds three classics tomorrow, March 10: Mario’s Tennis and Mario Clash (Virtual Boy), and Mario vs. Donkey Kong (Game Boy Advance).
Savings on Nintendo LEGO sets (up to 40% off from $8), plus Samsung 256GB Switch 2 Express microSD at lowest price.
The Australia/New Zealand Switch 2 bundle with Mario Kart World and a free year of NSO + Expansion Pack ($50 value) remains available; no U.S. equivalent announced yet.
The centerpiece is today's Nintendo YouTube Direct, focused solely on the Super Mario Galaxy animated movie—no game reveals expected. More promotions may follow through March 10.
