Samsung SDS expands ChatGPT Enterprise deals across industries

Samsung SDS is strengthening its position in the enterprise generative AI market by signing deals to supply ChatGPT Enterprise to leading companies in key industries. Since becoming OpenAI's first official reseller partner in Korea last December, it has secured more than 10 clients across public, finance, manufacturing, retail, and service sectors. The firm goes beyond basic licensing to offer tailored AI transformation strategies.

Samsung SDS announced on Thursday that it has recently signed agreements with Korea Zinc, iCraft, and TmaxSoft to supply ChatGPT Enterprise, expanding its reach in the enterprise generative AI market. The product includes advanced security and management tools that isolate businesses' data from model training.

The company has launched a One-Team framework integrating its AI consulting, development, cloud, and security services to provide end-to-end support, from initial strategy and system architecture to deployment, rollout, and optimization. To facilitate adoption, it offers a one-month free trial and three days of dedicated consulting to evaluate system compatibility, security readiness, and potential use cases.

“Samsung SDS’s technical capabilities, trusted security framework, and deep industry expertise have been recognized across sectors, leading to rapid growth in ChatGPT Enterprise supply,” said Lee Jeong-heon, the company’s executive vice president and head of strategic marketing. “We aim to set a new benchmark in the domestic market as the leading AX partner helping companies redefine how they work through AI.”

Korea Zinc, a global leader in non-ferrous metal refining, adopted ChatGPT Enterprise as part of its effort to build an AI-powered smelting system, aiming to enhance data security while accumulating process and technical expertise as internal data assets. AI infrastructure provider iCraft is using it to accelerate digital transformation and optimize workflows for its engineering teams, planning to leverage Samsung SDS’s consulting to boost individual productivity and expand AI use cases across departments. TmaxSoft, which started integrating generative AI into software development in 2024, says the adoption strengthens security in its AI-driven environment and will speed up AI and cloud-native product development under a companywide AI governance framework.

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Korean tech firms Samsung, LG, and Hyundai showcase AI robots, laptops, and 'Physical AI' innovations at bustling CES 2026 in Las Vegas.
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Korean firms highlight AI innovations at CES 2026

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Ahead of CES 2026 in Las Vegas, major Korean tech firms including LG Electronics, Hyundai Motor Group, and Samsung Electronics unveiled AI-centric products and visions. They presented strategies like 'AI in Action' and 'Physical AI,' showcasing advances in robotics, laptops, memory, and more across daily life and industry. The events emphasized AI extending beyond screens into real-world applications.

OpenAI has enlisted the world's largest consultancy firms to assist in deploying ChatGPT to enterprise clients. These partnerships focus on the rollout of OpenAI's Frontier program. The announcement highlights efforts to expand AI adoption in business settings.

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OpenAI has launched a new tool called ChatGPT Jobs designed to assist users in finding new employment opportunities. The feature aims to expand possibilities for job hunters through AI-powered support.

Samsung plans to integrate Perplexity's AI agent into its Galaxy AI platform for the upcoming S26 flagship devices. This move expands support for multiple AI agents across various apps. The announcement precedes Samsung's Galaxy Unpacked event.

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Chinese AI pioneer SenseTime is leveraging its computer vision roots to lead the next phase of AI, shifting towards multimodal systems and embodied intelligence in the physical world. Co-founder and chief scientist Lin Dahua stated that this approach mirrors Google's, starting with vision capabilities as the core and adding language to build true multimodal systems.

South Korea's internet giants Naver and Kakao, after overhauling their AI businesses in 2025, are accelerating efforts to redefine search and messaging services through agentic AI in 2026. Naver plans to integrate services via its Agent N, while Kakao focuses on a closed-loop ecosystem centered on KakaoTalk. Both aim for AI agents that understand user intent and execute tasks autonomously.

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Elon Musk has stated that Tesla's next-generation AI5 chip is nearly complete in design, six months after claiming it was finished. Samsung is preparing its Texas factory for trial operations to support AI5 production later in 2026. The chip will be manufactured by both Samsung and TSMC using advanced processes.

 

 

 

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