Matthew Ball

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Video games lose attention war to gambling and social media, report says

A new industry report by analyst Matthew Ball highlights how video games are struggling to compete for users' time against gambling, pornography, and social media platforms. Spending on gaming has grown modestly in recent years, but alternatives like OnlyFans and online betting have seen explosive increases. The analysis points to shifts in the 'Major Market 8' countries, where participation in gaming has declined post-pandemic.

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