The Ellipse

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New Balance Ellipse running shoe on 1980s track with retro runner and Action Bronson as news reporter.
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New Balance launches Ellipse running shoe inspired by 1980s

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New Balance has unveiled the Ellipse, a new performance running shoe that draws on the simplicity of 1980s running culture. The design aims to help runners 'lose track of time' amid modern distractions like wearables. Longtime collaborator Action Bronson features in an 80s-style news report for the launch.

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