Early deals launch ahead of Amazon's October Prime Day
Amazon's Prime Big Deal Days event, also known as Prime Day 2, is set for October 7 and 8, 2025, with early deals already available on WIRED-tested gear. The WIRED Reviews team highlights discounts on products like iPads, headphones, and chargers. Coverage includes a liveblog during the event.
Amazon Prime Day returns as the Prime Big Deal Days event on October 7 and 8, 2025, but early deals have begun as of September 25, 2025. The WIRED Reviews team, with extensive experience in shopping holidays, focuses on actual discounts for hand-tested gadgets and gear. They plan comprehensive coverage, including stories and a liveblog, while emphasizing only verified deals.
Key early offers include Apple's iPad (2025, A16) available at Amazon, Walmart, and Target; the iPad Air (2025, M3) in 11-inch and 13-inch sizes at Amazon, noted as an upgrade pick for graphics-intensive tasks; and the iPad Mini (2024, 7th Gen) supporting Apple Intelligence with an A17 Pro chipset. Accessories like a 4-pack of AirTags, nearing their best price for Find My app integration, and a 2m MagSafe Charger with Qi2 support at Best Buy, are also discounted.
Other highlights feature Nothing's Ear (a) earbuds, Logitech's Pro X 2 gaming headset with Bluetooth and wired options, Razer's Kishi Ultra mobile controller, and Sony's WH-CH720N noise-canceling headphones for value. Google's Pixel Buds Pro 2 stand out for Android users, while Ugreen's 145W Power Bank and Anker's Nano Power Bank offer portable charging solutions.
Portable power stations like EcoFlow's Solix C300 DC and Jackery's Explorer 1000 with 1000Wh capacity are on sale, alongside Logitech's Combo Touch keyboard cases for iPads and Anker's MagGo Wireless Charger Pad (Qi2) in a 2-pack. Home and kitchen items include Typhur's Dome 2 air fryer at $200 off, Breville's Smart Oven Air Fryer Pro, and Ninja's Luxe Café Premier espresso machine on its first sale.
WIRED notes all products are independently selected, with potential compensation from purchases. Readers are encouraged to check back for more deals as the event approaches.