UK rapper Feng is the face of the Vans Fall 2026 seasonal campaign. The South London artist, known for his affinity for the brand, appears in the "Off the Wall" lookbook alongside other creatives.
Feng, who hails from South London, has long favored Vans sneakers including Authentics, Old Skools and Classic Slip-Ons. He recently performed at Summer Smash wearing purple Authentics and is promoting his album Weekend Rockstar.
In the new campaign he models edgy Authentic Mohair styles with spikes and fur detailing. Feng styled the laces in his own way during the shoot.
The rapper discussed his history with the brand in an interview. He recalled owning Vans since age six or seven and customizing pairs by writing song titles and symbols on them.
Feng said the campaign's boundary-breaking vibe aligns with his style. He described his ideal collaboration as featuring palm trees, tie-dye accents, a dirty sole and space for fans to add their own writing.