Honda announces 2026 Ride Red Demo Days program

Honda has launched its 2026 Ride Red Demo Days, a nationwide program offering test rides on various motorcycle models at 50 powersports dealerships. Two tractor-trailer trucks will transport the bikes across eastern and western U.S. regions. The first event kicks off April 3 and 4 at RideNow in Peoria, Arizona.

Honda revealed details of its 2026 Ride Red Demo Days initiative, aimed at letting potential buyers experience the company's two-wheel lineup firsthand. The program will visit 50 Honda powersports dealerships nationwide, with dedicated fleets hauled by two tractor-trailer trucks covering eastern and western areas alike. Riders can test models spanning categories such as touring, adventure, cruiser, and sport bikes, including the Gold Wing, Africa Twin, Rebel 1100, and CBR1000RR, among others like the NT1100, Transalp, NX500, CRF450RL, CRF300L Rally, Rebel 300 E-Clutch, CB1000 Hornet SP, CB750 Hornet, CBR650R E-Clutch, CBR500R, CB500R, and CB300R. Many events will feature food, family activities, and giveaways to enhance the experience. The inaugural demo runs April 3 and 4 at RideNow in Peoria, Arizona. Colin Miller, Honda's Manager of Experiential Marketing, emphasized the program's value: “As any rider knows, the best way to understand a motorcycle is from behind the handlebars. With the support of our amazing dealer network, Ride Red Demo Days give customers a convenient, fun, hands-on opportunity to experience the performance, comfort, and technology of Honda’s extensive lineup of two-wheel on-road models in real-world conditions, helping them discover the bike that truly fits their riding style and needs.” Full schedules are available on Honda's events page, as first reported by Adventure Rider.

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