Rotten Tomatoes has shared the first trailer for the upcoming Prime Video sci-fi comedy series Bait, starring Riz Ahmed. The show, following an earlier first-look reveal, is set to premiere on March 25.
On March 15, 2026, Rotten Tomatoes posted on X the first trailer for #Bait, highlighting Riz Ahmed in the starring role. The teaser provides an early dynamic preview ahead of the series' March 25 premiere on Prime Video.
This trailer release builds on the January first-look images, which introduced Bait as a sci-fi comedy where Ahmed plays an actor auditioning for his dream role, amid James Bond casting speculation. No additional plot or cast details were shared in the trailer announcement.