MediaHedge, the parent company of Atlanta-based finance platform FilmHedge, has set up a joint venture fund with an unnamed New York asset management firm. The partners announced an initial capital commitment of up to $200 million to support film and media projects starting in spring 2026. The deal was arranged by Koo Capital.
FilmHedge provides loans against pre-sales and tax credits and has financed projects such as the André Holland and Kate Mara starrer The Dutchman, Michael Jai White's Special Op: Rent-a-Cop, and the upcoming romantic drama Virginia Woolf’s Night & Day starring Haley Bennett, Lily Allen, and Jack Whitehall. The new fund aims to offer structured capital solutions to producers and studios for a diverse slate of projects across genres and distribution platforms, with potential for expansion as the partnership grows. Transactions are led by Erik Gordon, FilmHedge’s director of corporate development, and Mickey Vetter, chief growth officer. MediaHedge did not disclose the name of its New York partner. Jon Gosier, chief executive officer of MediaHedge, described the partnership as a significant milestone that positions the company to meet demand for production financing and support high-quality storytelling worldwide. Kyle Brockett, co-founder of Koo Capital, noted that the joint venture bridges the gap for institutional capital in media, enabling more projects to come to life.
