Apple's iPhone 17 Pro line, unveiled in September with a distinctive tangerine orange color, inspired numerous imitations at Mobile World Congress 2026. Accessories and phone designs mimicking the iPhone 17 Pro Max flooded the event, showcasing the color's global appeal. While Apple skipped the congress, its signature hue made a strong presence through copies and tributes.
In September, Apple introduced its iPhone 17 Pro series featuring a bright tangerine orange shade that divided opinions within the CNET newsroom. Almost six months later, at Mobile World Congress 2026 in Barcelona, this color dominated displays despite Apple's absence from the event.
Visitors encountered the orange hue across various products. Accessory maker Anker showcased a recharging plug in bright orange, first revealed at CES the previous month. The device features a screen displaying a cute robot, and the color adds visibility among standard chargers.
Another example was the Unihertz Titan 2 Elite, a compact Android phone with a physical keyboard reminiscent of older BlackBerry models. Available in black and the striking orange, the color enhances the phone's bold, small-form design.
CNET staff highlighted even more direct imitations: multiple phone manufacturers displayed devices closely resembling the iPhone 17 Pro Max. These copies matched the size, button arrangement, and rear camera setup, all finished in the same orange tone.
The prevalence of these orange products suggests widespread admiration for Apple's choice. As one observer noted, "Imitation is the sincerest form of flattery, right?" The event featured exciting new phones, but the orange tributes underscored the iPhone's influence on mobile design trends.