beIN MEDIA GROUP has acquired broadcasting rights for all 2026 Qatar Airways Premier Padel Tour events and the 2026 FIP World Cup across 39 territories. The deal covers regions including the Middle East and North Africa, Türkiye, Asia-Pacific, and North America, with coverage on beIN SPORTS and the TOD platform in MENA. This extends a partnership that began in 2022, marking five years of collaboration.
The announcement, made from locations including Doha, London, Singapore, Istanbul, and Miami, underscores beIN's commitment to padel, one of the world's fastest-growing sports. Premier Padel, the leading professional tour, will feature the world's top players in iconic global venues. The 2026 season kicks off with the Riyadh Season P1 on February 9, 2026, and wraps up with the Qatar Airways Premier Padel Finals in Barcelona from December 7 to 13. It includes 24 tournaments across 17 countries, introducing events in new markets like London in the UK and Pretoria in South Africa. The FIP World Cup is scheduled for early November 2026. Additionally, a new 'Star Point' scoring system will debut, enhancing broadcast appeal and fan engagement, according to Premier Padel officials. beIN already aired the season's first event, the GENERALI Hexagon Cup, in 27 territories across MENA, Türkiye, and North America. This rights deal strengthens beIN's multi-sport portfolio, delivering live matches and behind-the-scenes content to subscribers in countries such as Algeria, Bahrain, Egypt, Qatar, Saudi Arabia, Türkiye, Australia, Indonesia, the United States, and Canada. Richard Verow, beIN's Chief Sports Officer, stated: “We are delighted to be extending our partnership with Premier Padel, reinforcing beIN position as the home of one of the fastest-growing sports in the world. The 2026 season promises to be one of the most exciting yet and we look forward to bringing fans across our territories comprehensive, world-class coverage and behind the scenes content throughout the year.” Rob Mitchell, Premier Padel's Vice President of Commercial, added: “Our partnership with beIN is central to Premier Padel’s global growth strategy, particularly in bringing the sport to new fans and audiences across the key emerging regions of MENA, Türkiye, Asia-Pacific and North America. The implementation of the new “Star Point” scoring system for the 2026 season brings new broadcast appeal and opportunity for enhanced fan engagement.” The agreement highlights beIN's role as a global broadcaster, operating across five continents in nine languages.
