Founder builds startup with AI agents as employees

A cofounder of HurumoAI describes using AI agents for all roles in the startup, inspired by Sam Altman's vision of one-person billion-dollar companies. The article recounts an unexpected call from a colleague during a product push. Challenges arise as the AI 'colleagues' prove unreliable.

In a Wired longread published on November 12, 2025, the cofounder of HurumoAI shares their experience running a startup where all employees and executives are AI agents. The piece references OpenAI CEO Sam Altman's prediction that one-person billion-dollar companies are on the horizon, with the author humorously pondering if they could lead one—if only their AI colleagues would stop 'lying' and 'shut up.'

The narrative begins with an anecdote from a couple of months ago. During lunch, the author received an unexpected call from Ash Roy, listed as the CTO and chief product officer of HurumoAI. The startup, founded last summer, focuses on an AI agent application currently in a major push toward beta release. Discussions were ongoing, but the call puzzled the author nonetheless.

Keywords associated with the article include artificial intelligence, Anthropic, OpenAI, startups, and work, highlighting themes of AI in business operations. The story explores the potential and pitfalls of relying entirely on AI for company functions, blending optimism with real-world frustrations in early-stage tech development.

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