Maye Musk appears in Berlin for Tesla Model Y event
Maye Musk, mother of Tesla CEO Elon Musk, visited Berlin to mark the start of Model Y production at the city's gigafactory. Her appearance underscores Tesla's growing European operations. The event drew attention to the company's expansion in Germany.
Maye Musk arrived in Berlin on October 10, 2023, for a special event tied to Tesla's Model Y. The 75-year-old model and author, known for her work in nutrition and fashion, shared photos from the gigafactory on social media. "So proud of what Tesla is achieving here in Europe," she posted alongside images of the facility.
The Berlin-Brandenburg gigafactory, Tesla's first in Europe, began producing the Model Y in early 2023. This compact SUV is a key model for Tesla, with over 1.2 million units delivered globally in 2022. The factory aims to produce up to 500,000 vehicles annually once fully operational. Maye's visit coincided with a milestone in ramping up output, highlighting family support for Elon's vision.
Local media reported enthusiastic crowds at the event, where Maye interacted with Tesla employees and fans. She emphasized sustainability, saying, "Electric vehicles like the Model Y are the future for our planet." No specific delivery numbers from Berlin were disclosed during her appearance, but Tesla has faced challenges with production delays due to supply chain issues earlier in the year.
The visit also comes amid Tesla's broader strategy to localize manufacturing in Europe, reducing import reliance. Analysts note that the Model Y's popularity in Germany, where EV adoption is high, could boost sales. Maye's presence added a personal touch, bridging the Musk family's influence with Tesla's corporate milestones.