Viña Santa Rita's board president, Baltazar Sánchez, presented the 2025 annual report, noting economic results well below expectations amid a global wine consumption drop and local issues. Sales fell 1.6% and the company recorded $5.871 million in losses.
Baltazar Sánchez, Viña Santa Rita's board president and a commercial engineer from Grupo Claro, outlined in the annual report published on Wednesday, March 25, in the Comisión para el Mercado Financiero the challenges faced by the company in 2025. “Despite the efforts made to reverse the company's difficult situation, the economic results were well below expectations. 2025 was, for Viña Santa Rita, a period of major challenges and contrasts,” Sánchez stated. The firm was hit by an international environment of high uncertainty and a sustained drop in global wine consumption, along with supply chain adjustments globally and nationally. Specifically, intensified competition squeezed margins, while a harvest volume reduction raised grape costs in mass and varietal segments. Total sales reached $157.009 million, down 1.6% from $159.637 million in 2024. Local market billing fell $3.157 million (-5.3%), and exports from Chile dropped $2.888 million (-4.3%), with lower volumes to Latin America, the United States, England, Japan, Germany, and China. By December 31, 2025, Viña Santa Rita and subsidiaries reported losses of $5.871 million, compared to profits of $3.030 million in 2024. Sánchez stressed that the company is reinforcing its long-term strategy, focusing on high-end segments, strategic brands, and adaptation to the competitive landscape. “Today we are fully focused on reversing the results obtained and strengthening our competitive position,” he concluded.