Hospitality Program
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On Location unveils Starting 16 captains for FIFA World Cup 2026 hospitality
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On Location, the official hospitality provider for FIFA World Cup 2026, announced its 'Starting 16' Captain program on December 11, 2025. The initiative features celebrities and sports figures representing each host city to promote premium experiences. Notable captains include Carmelo Anthony for New York/New Jersey and soccer legends like Sergio Agüero for Miami.