On March 16, 2026, Walt Disney Studios Park at Disneyland Paris celebrated its 24th anniversary, the last under that name before rebranding to Disney Adventure World on March 29. New signage is already installed, and preview events for the upcoming World of Frozen land faced operational challenges. The rebrand introduces fresh attractions while retaining popular existing ones.
Walt Disney Studios Park opened on March 16, 2002, as the second gate at Disneyland Paris, featuring a Hollywood studio theme with attractions like Rock ‘n’ Roller Coaster and The Twilight Zone Tower of Terror. Over the years, it added Ratatouille: The Adventure and Avengers Campus in 2022, enhancing its appeal despite early criticisms of a thin lineup compared to Disneyland Park nearby. The Twilight Zone Tower of Terror here offers three unique storylines not found elsewhere in Disney parks, and Ratatouille: The Adventure is exclusive in its form to this location. Crush’s Coaster, Cars ROAD TRIP, and Avengers Assemble: Flight Force remain part of the offerings post-rebrand. Existing signage has been replaced with Disney Adventure World branding, as shown in a photo by Jeff Gordon, known as Gordongrubs, captioned “Studios park what studios park.” Another commentator, Adam, noted on X: “It’s March which means Disney Adventure World is officially opening this month.” The public opening is set for March 29, 2026, following annual passholder previews that began this week. The first preview for World of Frozen encountered issues, including a half-hour entry line with no movement or communication, as reported by Denis at Mousesteps: “I have been in line to get in for World of Frozen for almost a half hour, behind like 10 people at AP preview. The line has not moved and has gotten very big.” ED92 shared a photo of an additional queue inside the land, and Frozen Ever After required a full guest evacuation due to a breakdown. Remaining previews are scheduled for March 18, 23, 24, and 25. World of Frozen features Frozen Ever After, character meets with Anna and Elsa at Arendelle Castle, a 15-minute daytime show with new music by Kristen Anderson-Lopez and Robert Lopez, and a next-generation robotic Olaf. It incorporates a Snowflower Festival narrative distinct from other Disney parks. Opening alongside is Adventure Way, with 14 new dining and beverage spots, Raiponce Tangled Spin, and the Disney Cascade of Lights nighttime show using 379 aerial drones, aquatic drones, fountains, water screens, and a 90-piece orchestral score over Adventure Bay. A Lion King land is under construction.
