Novig
Two industry leaders urged regulators to treat sports betting as a financial instrument rather than gambling during a panel at Consensus Miami 2026. Novig CEO Jacob Fortinsky outlined plans to expand nationwide under a federal framework this summer. Adam Mastrelli of 57 Maiden shared his experience of being banned from major sportsbooks for successful betting.
Raportoinut AI
LIV Golf has partnered with sports prediction market Novig for branding on player kits during the first major championship of 2026, set for April 9-12. The deal features Novig logos on the left sleeves of seven players, including major winners Jon Rahm and Dustin Johnson. Additional activations include social content and a contest with a $500,000 prize pool.