The livestream of K-pop group BTS's comeback concert 'BTS the Comeback Live: Arirang' drew 18.4 million views on Netflix, topping the streamer's weekly non-English series chart with 13.1 million views.
Following its March 21 livestream from Gwanghwamun Square in Seoul—marking BTS's first group concert in nearly four years tied to the March 20 release of their fifth studio album 'Arirang'—Netflix reported 18.4 million total views, including real-time and 24-hour replays. The event topped Netflix's weekly non-English series chart for the week ending March 22 with 13.1 million views (total viewing time divided by runtime). It led charts in 24 countries, including South Korea, Mexico, Japan, the Philippines, Indonesia, and Bulgaria, and reached the top 10 in 80 countries. Performed before tens of thousands of fans, the concert generated 2.62 billion impressions on Netflix's BTS-related channels, with related hashtags trending in the U.S., South Korea, the Philippines, Australia, Malaysia, India, Thailand, Argentina, Britain, and Turkey. Netflix's behind-the-scenes documentary 'BTS: The Return,' chronicling the album's creation, is set for release on March 27. As reported by Yonhap News Agency and The Korea Times.
