Investment firm Bernstein expects the 2026 FIFA World Cup to generate billions in volume for prediction markets. The 48-team tournament is seen as a major catalyst for platforms including Coinbase and Robinhood.
Bernstein described the event as a watershed moment for online sports betting and prediction trading.
The firm said the expanded tournament format will likely become the single largest driver of activity in this sector to date.
Analysts at the bank noted that the growth would benefit companies expanding sports-related trading products ahead of the tournament.
