Fortnite's Simpsons crossover drives spike in new and returning players

The recent Simpsons-themed season in Fortnite has led to a significant increase in both new and returning players, marking the biggest surge since last holiday season according to Epic Games. Launched on November 1, the update introduced a new map, themed cosmetics, and Sidekicks pets, drawing players to explore Springfield in Battle Royale and Delulu modes. Additionally, a related short on Disney+ topped charts, and The Simpsons featured Fortnite elements in its latest episode.

Release Details

Fortnite's collaboration with The Simpsons debuted on November 1, 2025, ushering in a themed season that transformed the game's world into Springfield. Key additions include a redesigned map, Simpsons-inspired cosmetics, and Sidekicks—small pet companions that follow players. These features have been available across Battle Royale and the Delulu mode, encouraging exploration of iconic locations and characters.

Player Impact

Epic Games reported a notable spike in engagement, with the crossover attracting record numbers of new players and luring back a high volume of former ones. This surge rivals the activity seen during the previous holiday season, highlighting the crossover's broad appeal. The event taps into nostalgia for 30-something gamers, blending pop culture with Fortnite's battle royale format.

Cross-Media Tie-Ins

The collaboration extended beyond the game, with the first Fortnite x Simpsons animated short premiering on Disney+ and quickly reaching the number one spot. The latest episode of The Simpsons incorporated Fortnite characters into its opening couch gag, surprising viewers and amplifying the event's visibility.

For players navigating the season, resources are available to locate specific characters such as Krusty, Evil Homer, and Witch Marge, aiding in the hunt for collectibles and challenges.

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