Black week is underway and many consumers are hunting for deals and bargains. But the risk of overspending is at least as great. Savings psychologist Niklas Laninge warns of buying traps.
Black week has begun, with consumers seeking deals and bargains. At the same time, the danger of impulsive purchases rises. According to savings psychologist Niklas Laninge, Black Friday is full of trigger traps that entice unnecessary spending.
"Black Friday is a minefield of trigger traps", says Niklas Laninge. The article provides advice on avoiding these traps during the shopping period. It emphasizes the importance of seeing through retailers' buying strategies.
Published on November 23, 2025, in Dagens Nyheter, the text focuses on how impulsive people become especially vulnerable. Consumers are urged to be cautious to avoid exceeding their budget.