Retail Investors

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Large bitcoin holders, known as whales, are accumulating the cryptocurrency amid a recent price decline, while smaller retail investors are rushing to sell. On-chain data from Glassnode reveals this stark divide in market behavior. Bitcoin's price has fallen to around $78,000 after consolidating between $80,000 and $97,000 since late November.

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Search interest in Bitcoin and cryptocurrency has plummeted to multi-month lows on major platforms like Google and Naver, signaling waning retail enthusiasm at the end of 2025. Investors remain gripped by fear amid sluggish prices and memecoin failures, though experts predict a long-term recovery. This drop coincides with dashed hopes for a year-end market rally.

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