BTS unveils music video for Normal single

BTS has released the music video for Normal, the ninth track from their album Arirang. The video is currently available only on Spotify in select beta markets for 48 hours.

The video shows each member after a celebration, moving from scenes of the previous night's events to quieter moments the next morning. It also recreates a viral promotional photo of the seven members standing in front of a row of toilets with their backs to the camera.

Full-page ads appeared earlier this week in the New York Post and the San Francisco Chronicle. They featured the image under a fake headline reading BTS Members Seen in Bathroom Amid Mysterious Gathering.

BTS is currently on its Arirang world tour. The group is set to headline the first halftime show at the 2026 FIFA World Cup final with Shakira, Madonna and Justin Bieber.

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BTS released a 20-second teaser for the music video of their track Normal on July 15. The clip shows members at urinals and has triggered online discussion about double standards in K-Pop. The song is scheduled for release on July 17 KST as the second single from the ARIRANG album.

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BTS achieved a new streaming milestone when its music video for NORMAL became the most-streamed K-pop video in a single day on Spotify. The platform announced the record on July 17. The video premiered that same day and remains exclusive to Spotify for 48 hours.

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