Executives shaking hands at a press conference for Football Manager 2026 FIFA partnership, with screens showing World Cup graphics and kits.
Executives shaking hands at a press conference for Football Manager 2026 FIFA partnership, with screens showing World Cup graphics and kits.
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Football Manager 2026 Secures Multi-Year FIFA Partnership

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Sports Interactive has announced a multi-year partnership with FIFA, bringing official licenses for major tournaments to Football Manager 2026. The deal includes the FIFA World Cup 26, Women's World Cup, and Club World Cup, with authentic kits, graphics, and branding. A revamped International Management module will launch via content update in 2026.

The Football Manager series, developed by Sports Interactive and published by SEGA, has entered a multi-year licensing agreement with FIFA, announced on October 17, 2025. This partnership marks the first time the franchise will feature official FIFA competitions, starting with Football Manager 2026 (FM26). The agreement covers the FIFA World Cup 26—the 23rd edition and largest to date, featuring 48 national teams hosted in Canada, Mexico, and the United States—as well as the FIFA Women's World Cup and FIFA Club World Cup.

Key Features and Additions

FM26 will include official kits for all 48 World Cup teams, alongside broadcast graphics and tournament branding. The Women's World Cup inclusion represents a series first, enhancing representation in football gaming. A free content update in 2026 will introduce a playable, revamped International Management module for FM26, FM26 Console, and FM26 Touch, timed ahead of the real World Cup kickoff in June. This module will offer deeper international management tools, including diplomacy and youth scouting. FM26 Mobile on Netflix will feature the module from launch.

Sports Interactive Studio Director Miles Jacobson described the deal as 'an incredibly historic moment for the studio.' He added, 'Heading into a World Cup year, revamping International Management and making it a much more feature-rich module for our players was important. To be able to do that with the support of FIFA with an official license, giving us the tournament broadcast graphics and tournament kits in-game, is a real honor.'

This follows the cancellation of Football Manager 2025 earlier in the year, during which the series transitioned to the Unity Engine for FM26—the first entry built on it. FM26 launches worldwide on November 4, 2025, across platforms including PlayStation 5, Xbox Series X|S, PC, Android, iOS, and Netflix. FM26 Touch arrives on Nintendo Switch on December 4, 2025. An open beta is scheduled for October 24, 2025.

The partnership elevates the game's authenticity, allowing players to manage official FIFA events for the first time.

관련 기사

Illustration of Football Manager 26 game screen with FIFA partnership elements, including World Cup logos and soccer management features, in an office setting.
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Sports Interactive signs multi-year FIFA partnership for Football Manager

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Sports Interactive has announced a multi-year partnership with FIFA to include official licenses for major competitions in the Football Manager series. The deal brings the FIFA World Cup 2026, FIFA Women’s World Cup, and FIFA Club World Cup to Football Manager 26, starting with a revamped international management module next year. This marks the first inclusion of women's soccer in the series and follows the cancellation of Football Manager 25.

Sports Interactive, owned by Sega, has signed a multi-year partnership with FIFA to bring official licensing to its Football Manager series for the first time. The deal will feature FIFA's major tournaments in Football Manager 2026, including the 2026 World Cup, Women's World Cup, and Club World Cup. The game launches globally on November 4, 2025, following the cancellation of Football Manager 2025.

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Following the initial announcement, FIFA has shared more on its Netflix Games partnership for a 2026 World Cup football sim, stressing digital accessibility. Updates include Netflix's sports push and revised World Cup ticket pricing.

Fifa has partnered with Stats Perform to distribute official betting data and livestreams for major tournaments, including the 2026 and 2027 World Cups. The agreement, announced on January 12, 2026, aims to tap into expanding regulated betting markets. However, it has triggered concerns at a UK parliamentary hearing over potential conflicts with broadcasting rules and gambling ethics.

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FIFA has teamed up with DAZN to relaunch its FIFA+ streaming service next year as the 'Global Home of Football,' offering free access to live matches, highlights, and exclusive content from over 100 men's and women's national teams and club leagues. The platform will include a multilingual multichannel news service but will not feature live coverage of the 2026 World Cup. This move builds on their successful collaboration during the 2025 FIFA Club World Cup, which drew a global audience of 2.7 billion.

FIFA has partnered with DAZN to relaunch its FIFA+ streaming service next year as the 'Global Home of Football,' ahead of the 2026 World Cup. The platform will offer free access to live and on-demand content from more than 100 men's and women's national teams and club leagues, along with highlights, behind-the-scenes access, and a multilingual news service. This builds on the success of the 2025 FIFA Club World Cup and a prior US$1 billion rights deal.

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FIFA has selected TikTok as its first preferred social media platform for video content at the 2026 men's World Cup. The partnership will provide creators with exclusive access and allow livestreaming of match segments. The deal aims to engage younger fans through innovative features on the app.

 

 

 

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