Art Installation

BMX rider Nigel Sylvester and artist FRIDGE unveiled an art installation called 'The Weight of Progress' in downtown New York City on Wednesday. The exhibit features a branded concrete brick crushing a black BMW outside Greg Yuna’s Mulberry Street storefront, marking the start of the BRICK AFTER BRICK x Air Jordan 4 sneaker rollout. The installation ties into a Tetris-inspired mobile game with sneaker giveaways for top players.