Ski resorts
Delinquents target ski resorts to steal expensive gear, with around 150 pairs taken since November 20 in Val Thorens and Les Menuires. A 17-year-old boy lost his new skis during a family meal, highlighting the ease of such thefts. Families, caught off guard by the lack of caution at altitude, lament the absence of preventive measures like ski locks.
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French Alpine ski resorts are multiplying festive events, such as free concerts or themed festivals, to liven up off-peak periods and attract new audiences. Beyond the fun aspect, these events have become strategic marketing tools, with budgets up to 30% of tourism offices. Examples like Ben Harper's concert in Vars illustrate this trend.