Adidas releases maroon superstar adv sneaker with marcos montoya

Adidas has launched a new skate-focused version of its Superstar ADV model in partnership with professional skateboarder Marcos Montoya. The shoe updates the classic design with a maroon colorway and technical improvements for board use.

The collaboration draws on Montoya's experience to create a version of the Superstar built for real skating sessions. It keeps the familiar shell toe and three-stripe look but reworks them in maroon and black tones with a slim profile and patent leather details on the stripes.

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Samuel L. Jackson explores surreal Hotel Superstar in Adidas Originals Superstar campaign ad, with celebrity cameos.
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Adidas Originals unveils Superstar campaign starring Samuel L. Jackson

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Adidas Originals has launched its Spring 2026 Superstar campaign, featuring Samuel L. Jackson navigating a surreal 'Hotel Superstar' in search of his sneakers. The cinematic spot, directed by Thibaut Grevet, includes celebrities like Kendall Jenner, JENNIE, Lamine Yamal, Baby Keem, James Harden, Tyshawn Jones, and Olivia Dean. The campaign highlights the shoe's enduring cultural legacy across music, fashion, sport, and art.

adidas Originals has partnered with the streetwear brand SP5DER for a global collection featuring redesigned Superstar Supermodified sneakers and graphic T-shirts. The capsule merges SP5DER's punk-inspired aesthetic with adidas's heritage. It pre-launches on February 27, 2026, via SP5DER's website, with a wider release on March 3.

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Tokyo sneaker boutique V.A. has brought back the adidas SuperStan, a hybrid of the Superstar and Stan Smith models originally released in 2020. The new version features a white shell toe and midsole paired with black patent leather upper elements. It will launch first in Japan.

Adidas has introduced the Megaride AG in a striking Silver Metallic colorway, blending futuristic design with everyday comfort. The lifestyle sneaker, priced at $200, features an oversized propulsion unit and is set for release in April 2026 through Adidas stores. Its bold aesthetics aim to push boundaries in modern footwear.

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Adidas has released its second collection of the exclusive A-TYPE line, shifting to an all-black palette with luxury Italian-made sneakers and apparel priced up to $4,000 for a complete look.

Adidas has introduced the Sneaker-Sandal, a new hybrid model blending dad shoe aesthetics with trail-ready sandal features. The shoe combines quicklaces, rugged outsole tread, and a ventilated upper for outdoor use. It is available now on Adidas Japan's website in multiple colorways for around $65.

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Adidas has introduced the Hyperboost Edge, a new lightweight super trainer representing the latest evolution of its Boost technology. Designed for road running, the sneaker features innovative elements like a PRIMEWEAVE upper and Hyperboost Pro midsole. It will debut in a red and white colorway on March 17 at $200.

 

 

 

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