The iconic Air Jordan 4 'Bred' colorway is set to release in its original 1989 form on November 27, 2026. This retro will feature the classic shape, white upper edges, and Michael Jordan face box packaging. Priced at $220, it will be available in family sizing through the Nike SNKRS app, though stock is expected to be limited.
The Air Jordan 4 silhouette debuted in 1989, following Michael Jordan's first MVP season. Nike designer Tinker Hatfield created the shoe with innovative elements, including a hybrid design that set it apart from earlier models. It quickly became a hit and remains a popular choice in the Jordan lineup.
The 'Bred' colorway, short for black and red, has been a standout since its initial release. It has seen retro versions in 1999, 2008 as part of the Countdown Pack, 2012, 2019, and a 'Reimagined' leather edition in 2024. For 2026, the release will adhere closely to the original 1989 specifications, including the OG shape and subtle white edges on the black nubuck upper.
The color scheme will consist of black, fire red, cement grey, and white, with the classic Nike Air branding on the back heel. Packaging will use the nostalgic Michael Jordan face box from 2001-2005, appealing to longtime fans.
Early reports from sneaker accounts highlight these details. zSneakerHeadz noted on February 25, 2026: '2026 “Bred” Air Jordan 4 is expected to feature the OG white edges on the upper + MJ face box packaging!' Ovrnundr added on February 27: 'Nike Air Jordan 4 “Bred” 🌹 • $220 • Family sizing • November 27th – True-to-OG. '89 shape – White upper edges like the 1989 pair – Packaged in the Michael Jordan face box LIMITED STOCK.' INSANE SNEAKER shared on February 26: 'The 2026 Air Jordan 4 “Bred” will bring back the 1989 look.'
Jordan Brand continues to revive classic retros in 2026, building on the legacy of the Jumpman icon. Fans should monitor updates for this highly anticipated drop.