At CES 2026 in Las Vegas, HP announced a rebranding of its gaming products under the HyperX banner, highlighting the Omen Max 16 as the world's most powerful 16-inch gaming laptop with fully internal cooling. The company also introduced innovative peripherals like a leverless controller and an advanced OLED monitor. These updates aim to consolidate Omen as a sub-brand within HyperX while enhancing performance through new technologies.
HP's announcements at CES 2026, held from January 4 to 9 in Las Vegas, mark a significant shift in its gaming division. The company is merging its Omen and HyperX lines into a single brand under HyperX, with Omen retained as a sub-brand. This means laptops, displays, and other Omen products will now carry the HyperX Omen label, while existing HyperX devices remain unchanged.
Central to the reveal is the HyperX Omen Max 16 laptop, touted as the most powerful 16-inch gaming notebook with fully internal cooling. It supports up to 300 watts of total platform power, featuring the latest Intel and AMD processors, including AMD's Ryzen AI Max, alongside an NVIDIA RTX 5090 GPU. Key upgrades include a third cooling fan to prevent throttling, HP's Fan Cleaner technology that reverses fan direction to reduce dust buildup, and a per-key RGB backlit keyboard with a 1,000Hz polling rate to minimize ghosting. The 2.5K OLED display offers 500 nits brightness but has a glossy coating that enhances color saturation while increasing glare in bright environments. Weighing 6.1 to 6.5 pounds, it includes a compact power brick and an RGB lightbar on the front lip. HP pairs it with a beta version of Omen AI, a one-click optimization tool for system and game settings.
Complementing the laptop are peripherals like the Xbox-licensed HyperX Clutch Tachi, HP's first leverless arcade controller using Tunneling Magnetoresistance (TMR) switches for buttons. The 34-inch HyperX Omen OLED 34 monitor incorporates Samsung's V-Stripe QD-OLED panel, delivering 3,440x1,440 resolution at 360Hz refresh rate and DisplayHDR True Black 500 certification, with a headphone hook. HP also teased a partnership with Neurable for a new HyperX headset, similar to the MW75 Neuro LT, envisioning brain-computer interfaces as ubiquitous as smartphones, though non-invasive.
Additionally, HP is updating the Omen 15 and Omen 16 with fresh components and HyperX branding. All devices are expected to ship in spring 2026, though pricing remains undisclosed.