Prime Video has shared a first look at Riz Ahmed starring in the upcoming sci-fi comedy series Bait. In the show, Ahmed portrays an actor auditioning for his dream role. The series is positioned as highlighting a potential James Bond frontrunner.
The new Prime Video sci-fi comedy series, titled Bait, introduces Riz Ahmed in a lead role as an actor pursuing his ultimate career aspiration through auditions. This first-look reveal, published on January 26, 2026, emphasizes Ahmed's involvement and ties into broader discussions about casting for iconic roles like James Bond.
According to the announcement, Bait blends science fiction and comedy elements, focusing on the high-stakes world of acting auditions. Ahmed's character navigates the challenges of landing a dream part, offering a meta-commentary on Hollywood ambitions. The series' debut images showcase Ahmed in character, generating early buzz within entertainment circles.
While specific plot details remain limited, the project's connection to Prime Video underscores the platform's push into genre-blending content. This reveal positions Bait as a noteworthy addition to upcoming streaming offerings, with Ahmed's performance drawing attention for its potential to influence future franchise considerations.