Secondary Market
The Rolex GMT-Master II 126710GRNR, nicknamed Bruce Wayne, trades at a significant premium on the secondary market. Launched in 2024, the model features a subtle black and gray bezel and has seen prices rise to nearly $20,000 as of early 2026. Data from WatchCharts highlights its popularity among collectors.
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Rolex has informed authorized dealers that it will cease deliveries of the steel GMT-Master II 'Pepsi'—known for its red-and-blue ceramic bezel—confirming years of rumors amid production challenges. Secondary market prices have surged well above retail, with speculation mounting for a replacement reveal at Watches and Wonders 2026.