Traditions
Rosca de Reyes price rises 10.8% in 2026 due to costlier ingredients
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The cost of making a Rosca de Reyes rose 10.8% in 2026, from 154.60 pesos in 2025 to 171.37 pesos, according to the Grupo Consultor de Mercados Agrícolas and Profeco. This increase is mainly due to rises in yeast, ate, eggs, figs, and wheat flour. In Mexico City, prices in supermarkets and bakeries range from 19.90 pesos for minis to 1,275 pesos for jumbo versions.
Mexico's Candelaria Day tradition, celebrated on February 2 with tamales, will see higher costs this year. An analysis shows preparing tamales will be 18% more expensive due to rises in key ingredients like meats and sauces. The holiday blends prehispanic roots and Christian elements in a deep-rooted custom.
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At the Senior Citizens' Farm in Aguazul, elders welcomed candidates from the XXXVII National Rice Festival and Queen Contest for an integration and cultural exchange event. They selected Michell Dayanna Fonseca Santander, representing Huila, as their favorite queen for her charisma and approachability.
On Saturday, pilots from the Västerås flying club conducted their annual Christmas tree flight. The event is a beloved tradition in the city. VLT has reported on the activity.
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In Neiva, the Christmas season features family activities at Centro Comercial San Pedro Plaza, including musical shows, letters to Santa, and special discounts. Meanwhile, emblematic nativity scenes in the Catedral Inmaculada Concepción and Parroquia Cristo Sacerdote evoke the Christian tradition of Jesus's birth. These initiatives promote joy, reflection, and local commerce throughout December.