Tokenised gold protocols grow amid crypto market decline

Tokenised gold has outperformed other crypto assets in 2026, with protocols seeing double-digit growth while most DeFi deposits plummet. Gold prices hit record highs, driven by political uncertainties, boosting interest in gold-backed tokens. South Korean investors are particularly drawn to these assets to avoid taxes on physical gold.

In 2026, tokenisation protocols overall have expanded by double digits, but gold-pegged variants have led the pack. According to DefiLlama data, Tether Gold increased 62% to $3.7 billion since January 1, while Paxos Gold rose 48% to $2.4 billion. Smaller players like Pleasing Gold grew 21% to a $102 million market capitalisation, and Matrixdock Gold expanded 23% to over $69 million, per RWA.xyz.

Gold itself reached an all-time high of $5,417 per ounce by late January and has stayed above $5,000 recently, despite a dip from leveraged bets in metals. Experts attribute this rally to political chaos, such as US tariffs and fears of an Iranian invasion.

Meanwhile, the broader crypto sector struggles. Bitcoin erased post-2024 election gains following Donald Trump's reelection, and the global market dropped more than 21% since January 1, per CoinGecko. Among the top 20 DeFi protocols, only Ethena—issuer of the USDe synthetic dollar—showed growth. Sky's deposit value fell 5%, and Aave's declined over 19%.

Ondo Finance and Securitize, platforms for wider tokenisation, also posted double-digit increases. Gold-backed tokens offer exposure to the metal's value without physical ownership; each typically represents one troy ounce or gram of gold stored in audited vaults by issuers like Tether.

In South Korea, investors favor these stablecoins to sidestep taxes on gold purchases, as crypto trading remains untaxed there. This trend highlights tokenised gold's appeal during market volatility.

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Dramatic split-image illustration of US-Israel military strikes on Iran coinciding with Bitcoin price drop to $63,000 and crypto market crash, featuring jets, explosions, trading floor panic, and Trump announcement.
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Bitcoin drops to $63,000 after US and Israel strike Iran

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The United States and Israel launched military strikes on Iran on February 28, 2026, prompting President Donald Trump to announce major combat operations aimed at preventing nuclear weapon acquisition. Bitcoin fell approximately 7% to around $63,000, while the broader crypto market lost over $70 billion in value amid heavy liquidations. Tokenized gold assets surged as investors sought safe havens amid escalating Middle East tensions.

Tether has acquired a 12% stake in Gold.com through a $150 million investment, aiming to connect USDT holders with tokenized and physical gold. The deal includes integrating Tether's gold-backed token XAU₮ into Gold.com's platform. This move comes as gold prices surpass $5,000 an ounce amid rising demand for hedges.

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Gold experienced an unprecedented year in 2025, with demand surpassing 5,000 tonnes for the first time and prices soaring over 70% to reach $4,000 an ounce. Factors such as geopolitical tensions and investment in safe-haven assets drove this surge. Analysts predict continued strength into 2026 despite recent price dips.

At the iConnections conference in Miami, institutional investors showed renewed interest in digital assets despite bitcoin's 25% decline this year. Allocators now view crypto as a core part of alternative investments, led by family offices. Regulatory clarity remains a key hurdle for broader adoption.

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JPMorgan analysts express optimism for cryptocurrency markets in 2026, anticipating a rise driven by institutional investors despite recent price declines. They highlight bitcoin's production cost dropping to $77,000 as a potential floor after miner pressures. Regulatory clarity in the U.S. could further boost participation, according to the bank's report.

On January 25, 2026, Bitcoin dropped below $88,000, triggering $135 million in long liquidations and contributing to a broader crypto market decline. The total market capitalization fell below $3 trillion after shedding $220 billion over the past week. Ethereum also tumbled to $2,800 as bearish patterns and macroeconomic risks weighed on investor sentiment.

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Gold prices have fallen unexpectedly amid escalating geopolitical tensions in West Asia, diverging from their traditional safe-haven role. A strong U.S. dollar, rising Treasury yields, and profit-taking after recent gains are key factors suppressing prices. Analysts note a choppy near-term outlook but constructive long-term prospects.

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