Uber has launched door-to-door limousine rides from Hong Kong to Macau, costing up to HK$3,500 (US$448) per trip. Operated exclusively by veteran transport firm Kwoon Chung Bus Holdings due to cross-border permit requirements, the service requires at least 24 hours' advance booking via the Uber app. Analysts expect it to appeal to business travelers and small groups attending major events like concerts in the casino hub, beyond just affluent customers.
Uber relaunched its services in Macau on Tuesday, ending a nearly decade-long hiatus since suspending operations in the gambling hub in 2017. Travelers in Hong Kong can now book door-to-door limousine rides to Macau via the Uber app, with trips costing up to HK$3,500 (US$448). Analysts predict the premium offering will attract not only high rollers but also business travelers and small groups of fans heading to major events, such as concerts in the casino destination.
Cross-border travel requires special permits, so the service is exclusively operated by veteran transport operator Kwoon Chung Bus Holdings. Users must reserve rides at least 24 hours in advance. An Uber spokesman confirmed the service is fully licensed in Macau, stating that “all vehicles and drivers hold the required cross-border licences and permits.”
This development highlights Uber's return to Macau amid evolving regional transport dynamics, with keywords like Hong Kong International Airport and the Hong Kong Tourism Association underscoring ties to tourism and connectivity.
