DraftKings
PGA Tour expands Betcast coverage with ESPN and DraftKings
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The PGA Tour is partnering with ESPN and DraftKings to launch an expanded PGA Tour Live Betcast for the 2026 season, offering more than 400 hours of betting-focused streaming across 12 marquee events. The coverage begins this week at the WM Phoenix Open, providing bettors with real-time odds and analysis from the first shot to the final putt. This initiative builds on last year's debut, aiming to enhance fan engagement through immersive betting experiences.
DraftKings has launched its own prediction markets exchange, DKeX. The move comes as competition in the event contracts market continues to heat up.
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DraftKings disclosed strong early results for its Predictions platform on June 9. The company launched the offering in December 2025 and now reports an annualized trading run rate of $3.1 billion.
DraftKings is offering new users three free months of NBA League Pass and up to $300 in bonus bets through a special promotion tied to the 2025-26 NBA season. The deal requires a winning $5 wager to unlock the benefits, providing access to out-of-market games for fans.