Entertainment Acquisition

RBW acquires 257 Entertainment to boost global K-pop expansion

RBW announced that its subsidiary WM Entertainment has acquired 257 Entertainment, integrating the latter's assets and artists to strengthen its multi-label system. The deal highlights the addition of XLOV, K-pop's first genderless boy group, which debuted in January 2025. This move aims to accelerate RBW's global presence in the industry.

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