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President Lula signing a bill to eliminate the tax on small international purchases in the Planalto Palace
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Lula signs measure to end 'blusinhas tax' on purchases up to US$50

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President Luiz Inácio Lula da Silva signed a provisional measure on Tuesday to zero the 20% federal tax on international purchases up to US$50. The decision, announced at the Planalto Palace, takes immediate effect after publication in the Official Gazette. State ICMS tax continues to apply.

According to Fedesarrollo, the Commercial Confidence Index stood at 20.5% in May 2026, down 1.3 percentage points from April.

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The arrival of the mid-year service bonus boosts consumption but Colombians are choosing to finance purchases to preserve liquidity. Superfinanciera data shows only 35.5% access formal credit even though nine out of ten adults hold financial products.

The Special Assets Society reported requests to close Lili Pink and Yoi stores following legal proceedings against Fast Moda.

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A Rappi study indicates that in-person food purchases generate hidden costs of up to 15,000 pesos per trip and a loss of between three and 4.5 hours per month compared to apps.

Fedesarrollo's March business opinion survey showed the commercial confidence index at 22.8%, up 0.2 percentage points from February, thanks to reduced inventories. In contrast, the industrial confidence index fell 3.2 points into negative territory amid lower production expectations.

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Unilever has confirmed a deal with Mercado Libre to bring brands such as Rexona, Axe, Dove and Pond's to the e-commerce platform in Colombia. The partnership responds to a 30% growth in Unilever's digital sales since 2023 and aims to ease access to mass consumer products. Both companies highlight logistical efficiency and shifting Colombian shopping habits.

 

 

 

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