Days before the December 14 presidential runoff, José Antonio Kast and Jeannette Jara launched new audiovisual pieces in the electoral slot, featuring figures like journalists and local authorities to bolster their messages and counter mutual accusations.
With the December 14 runoff approaching, the teams of José Antonio Kast (Republican Party) and Jeannette Jara (Unity for Chile and DC) renewed their spots in the electoral slot to attract undecided voters. In Kast's segment, journalist Mara Sedini debunked Jara's claims, such as that the candidate would end the 40-hour law, university gratuidad, or subsidies, with the slogan 'don't believe everything you read.' Kast presented plans like Implacable against crime, Border Shield to close frontiers, and Zero Waiting Lists in health, blaming the current administration and Jara as 'continuity' for Chile's security, social, and economic crisis.
Jara criticized Kast's 16-year parliamentary record, where he missed 625 of 1500 sessions and earned about 1.5 billion pesos without passing relevant laws, opposing reforms like ending profit in education, divorce law, and Cholito. She proposed digital transformation for the middle class with AI training and SME support. A novelty was endorsements from mayors like Matías Toledo (Puente Alto), Tomás Vodanovic (Maipú), Camila Nieto (Valparaíso), Javiera Reyes (Lo Espejo), Macarena Ripamonti (Viña del Mar), Karina Delfino (Quinta Normal), Claudio Castro (Renca), and Claudia Pizarro (La Pintana), plus governors Rodrigo Mundaca (Valparaíso) and Ricardo Díaz (Antofagasta).
Meanwhile, tensions in the right included a social media clash between Eduardo Cretton (UDI), Alberto Cardemil (RN), and Luciano Cruz-Coke (Evópoli), criticizing Chile Vamos' technocratic discourse and abandonment of Evelyn Matthei. Officialists like Interior Minister Álvaro Elizalde defended government achievements in economy (growth above potential, reduced inflation) and security (rural violence down 70%), accusing Kast of disinformation. On pardons, 17 officialist deputies asked UNICEF to comment on Juan Meza's (Republicans) remarks about commuting sentences for child rapists with terminal illness, citing 39,000 victims in 2024. Renovación Nacional internally called to support Kast, defend the PGU, and counter disinformation against women.