Lego announces smart play system at CES 2026

Lego has introduced Smart Play, a new interactive system featuring a tiny Smart Brick that enhances play with existing bricks. The technology, unveiled at CES 2026, will debut in Star Wars sets launching in March. It promises app-free interactions like sound effects triggered by movement.

On January 5, 2026, during the Consumer Electronics Show in Las Vegas, Lego revealed Smart Play, a innovative line of interactive pieces designed to work seamlessly with traditional Lego bricks. At the heart of the system is the Smart Brick, a compact component the size of a standard 4x2 Lego brick. This device incorporates advanced technology including light-sensing and sound-sensing sensors, accelerometers, a miniature speaker powered by an onboard synthesizer, and a custom microchip smaller than a typical Lego stud. The Smart Brick charges wirelessly and integrates like any regular brick.

The system enables responsive play without requiring a smartphone, computer, or app, addressing past criticisms of Lego's tech integrations that often felt cumbersome. For instance, attaching a propeller to a dinosaur build triggers helicopter noises from the Smart Brick as it spins. In the upcoming Star Wars sets, the Emperor minifigure will play the Imperial March when placed on his throne, ships will emit laser sounds during battles, and lightsabers will produce humming and whirling effects as figures move.

Smart Play components, such as Smart Tiles and Smart Minifigs, allow the Smart Brick to react to children's actions in real time. Lego emphasized the ease of setup, making it accessible for kids and parents alike. The first three Star Wars sets incorporating this technology are scheduled for release in March 2026, marking a significant evolution in how Lego blends physical building with digital-like interactivity while preserving the brand's core appeal.

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Lego demonstrates interactive Star Wars smart bricks with lights and sounds at CES 2026 booth.
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Lego unveils smart bricks for Star Wars sets at CES 2026

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At CES 2026 in Las Vegas, Lego introduced its Smart Play platform, featuring sensor-packed bricks that add interactive lights and sounds to traditional building sets. The technology debuts in Star Wars-themed kits arriving on March 1, enhancing play without relying on screens. Early demonstrations highlighted proximity-based interactions between bricks and minifigures.

Building on the Smart Play system's unveiling at CES 2026 with interactive Star Wars sets, Lego reveals eight years of research into fostering children's social play and agency. Executives outline the platform's flexible design and growth potential, amid questions on premium pricing.

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Lego has unveiled five additional Star Wars-themed sets compatible with its new Smart Play system at the Nuremberg Toy Fair. These sets, priced from $40 to $100, enhance interactive play with sounds and lights but require a separate Smart Brick for full functionality. Preorders began on January 27, with a release date of March 1.

Nintendo's Legend of Zelda series has introduced a new slogan, "Build the legend," as part of a collaboration with LEGO. The phrase accompanies the first LEGO sets based on the franchise, including an "Ocarina of Time Final Battle" set. This marketing effort builds anticipation for the upcoming film set to release in 2027.

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As CES 2026 approaches, experts anticipate significant advancements in smart home technology driven by artificial intelligence. Predictions highlight more conversational voice assistants, noninvasive presence sensing, and automated routines that reduce human input. These developments aim to address longstanding issues like compatibility and privacy in connected homes.

Ikea made its first appearance at CES 2026 with a cozy suite showcasing affordable, Matter-enabled smart home products and Bluetooth speakers. Many items, announced in late 2025, are already available, emphasizing local control and integration with systems like Samsung SmartThings. The lineup highlights low prices and reliable features for everyday use.

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The upcoming LEGO Batman: Legacy of the Dark Knight will take center stage at The Game Awards with new gameplay footage and an anticipated release date announcement. Originally unveiled at Gamescom 2025, the title promises an open-world adventure in a LEGO version of Gotham City. It is slated for a 2026 launch on PC, PlayStation 5, Xbox Series X/S, and Nintendo Switch 2.

 

 

 

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