The Screen Actors Guild Awards are undergoing a name change for their 2026 edition, becoming The Actor Awards presented by SAG-AFTRA. The ceremony will stream live on Netflix on March 1, 2026. This update reflects ongoing efforts by the guild to modernize its branding.
Background on the Change
The SAG Awards, long a key event honoring outstanding performances in film and television, announced a rebranding to The Actor Awards for the 2026 show. SAG-AFTRA, the union representing actors and other media professionals, confirmed the shift in a statement. The decision aims to broaden the awards' appeal while maintaining their focus on acting excellence.
Event Details
The 2026 ceremony is scheduled to stream exclusively on Netflix starting March 1, 2026. This continues the partnership established in recent years, bringing the event to a wider audience via the streaming platform. No additional changes to eligibility, categories, or hosting were mentioned in the announcement.
Context and Implications
SAG-AFTRA has been navigating industry challenges, including strikes and streaming negotiations, which may influence such updates. The name change emphasizes the core mission of recognizing actors, potentially streamlining the brand for global viewers. Past SAG Awards have featured memorable moments, such as ensemble cast wins and tributes to labor issues in entertainment.