Tesla has initiated a marketing campaign for its Megapack battery systems, aimed at hyperscale AI data centers facing power instability. The effort highlights how these utility-scale batteries can mitigate extreme electrical fluctuations during intensive operations. This comes amid rising concerns over grid strain in the U.S. energy sector.
On November 13, 2025, Tesla published a new resource page on X to promote its Megapack battery systems. The page targets hyperscale AI data centers that experience extreme and unpredictable power fluctuations, particularly during GPU-intensive training runs. Tesla notes that these swings can reach as much as 90% at frequencies up to 30 Hz.
The Megapack, a utility-scale battery solution, is positioned to smooth out these sharp electrical variations, ensuring more reliable power delivery. Tesla emphasizes the value of such systems, stating that $50B/GW for a 2-hour system over a 20-year lifetime represents 'outsized value.' This pricing underscores the long-term economic benefits for data center operators dealing with grid constraints.
This marketing push aligns with broader worries in the U.S. energy sector about increasing demands from AI infrastructure. As data centers scale up to support advanced computing, the potential for grid strain has prompted solutions like Tesla's Megapack to stabilize supply and prevent disruptions.