Tissot has released a new version of its Visodate watch, originally introduced in 1954, featuring a 39mm case and Powermatic 80 movement. The models evoke mid-century aesthetics reminiscent of Mad Men character Don Draper, available in blue, black, and silver dials. Prices start at €795 for leather strap versions and €875 for bracelets.
The new Tissot Visodate lineup includes three dial options: blue and black with silver-tone applied indexes and hands, and a silver dial with gold-tone indexes, hands, and a brown leather strap. The stainless steel case measures 39mm in diameter, 45mm lug-to-lug, and 10.5mm thick, with 50m water resistance, a sapphire crystal, and screw-in display case back. Inside is the Powermatic 80 automatic caliber, based on ETA 2824-2, offering an 80-hour power reserve at 21,600 vibrations per hour and a Nivachron hairspring for anti-magnetism. All dials use Super-LumiNova, though in limited amounts suitable for dress watches. Tissot first introduced the Visodate in 1954 with an instantly changing date at 3 o'clock, following earlier date complications like the pointer-date Calendrier. Reviewer Thomas, writing for Fratello Watches, describes the dial as dynamic with a flat center, broad sloping section, and rehaut, paired with alternated finishes. He notes the watch's flat profile, likening it to a 'dinner plate,' and finds it balanced on the wrist but prefers a smaller size for his 18cm wrist, calling it 'a mid-century watch copied at 110%.' Quality matches expectations for the price, with a neat bracelet featuring quick-release spring bars but no micro-adjustment. Thomas recommends it for its charm, versatility, and value under €1,000, praising Tissot for avoiding faux-patina. Reader comments praise the dial design and price but frequently criticize the 39mm size, with many suggesting 36-38mm would be ideal. One commenter states, 'Make it 36mm and take my money.' Others defend the size as fitting for 2026 market trends.