Motorsport Entry
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BYD explores Formula 1 entry to boost global brand
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China's BYD, the world's largest electric vehicle seller, is considering an entry into Formula 1 as its first major push into elite auto racing. The automaker is evaluating options such as acquiring an existing team or building one from scratch, amid the sport's shift toward hybrid engines. No final decision has been made, with costs potentially reaching $500 million per season posing a significant barrier.